TikTok in-stream commercials get a boost with Interactive Add-Ons, which adds a slew of new engagement options. There are two types of add-ons: standard and premium.
Standard add-ons target lower-funnel marketing objectives like clicks and conversions, whereas premium add-ons target higher-funnel objectives like brand awareness and community growth.
The Benefits of Interactive Add-Ons to the Viewing Experience:
- To visually emphasise critical messages, distribute deals, or attract visitors to your website or app, use Display Card.
- With a Gift Code Sticker, you can increase conversion and loyalty by incentivizing new and existing consumers.
- With Voting Stickers, you may poll, quiz, or collect feedback from your audience while also strengthening community ties.
- With the Countdown Sticker, you can create buzz around upcoming and existing events.
- Use Pop-out Showcase to draw attention to your product and encourage users to buy it.
- Gesture add-ons tell viewers to interact with the ad by tapping or swiping it to reveal a clickable reward card that directs them to your landing page.